ASO for Beginners. Part 1: Creating App Keyword Metadata

CursusomschrijvingIn deze training, die gericht is op het effectiever genereren van new business klanten/omzet, leer je:hoe het verkoopspeelveld is veranderd in de afgelopen jaren, wie klant 2.0 is en wat hij/zij verwacht van nieuwe leveranciers en hoe je met de verkoop 2.0 sales pitch optimaal aansluit op de belevingswereld van dit nieuwe klanttype.hoe je met deze acquisitie strategie jezelf beter kunt onderscheiden t.o.v. de concurrentie.met welke cold-calling aanpak je minder afwijzing ervaart en prettigere gesprekken realiseert.Het centrale doel van deze new business training is het effectiever binnenhalen van nieuwe klanten en creëren van raving fans. Deze training laat zien hoe je dit doel kunt realiseren.Waarom deze cursusIn mijn 18 jarige verkoopcarrière heb ik regelmatig geworsteld met cold-calling en business development. Vooral omdat prospects steeds kritischer zijn geworden ten aanzien van (nieuwe) leveranciers, oftewel:de klant is veranderd naar klant 2.0, maar ik gebruikte nog steeds een 1.0 verkoopstrategie. Het resultaat was dat ik (te) veel tijd en energie moest steken in het werven van nieuwe klanten en ik moeizaam mijn new business targets haalde. Een andere verkoopstrategie noodzakelijk! De noodzaak om te veranderen kwam in een stroomversnelling toen ik besloot ondernemer te worden en me te specialiseren in business development en cold-calling. Na vele jaren 6 uur per dag koud bellen, marktonderzoek en vele klant gesprekken ben ik tot een nieuwe business development strategie gekomen die ik met je deel. Ik noem het Business Development 2.0. Wat deze verkoop- en cold-call strategie precies is en jou oplevert, leer je in deze training. Een stap-voor-stap training die je onder

This course is all about community management right from its early stages to things that all community managers must know as they work to grown and develop communities. Lots of lessons learnt that I have picked up through my own personal adventures into community management, giving people a chance to explore all types of knowledge to succeed in this role. In the course I cover everything from firstly building and maintaining a community, to the psychology of community, branding, content creation, crisis management and data and feedback gathering and analysis. Not only do we look at how to initially start and grow a community but we also cover topics that many current community managers shy away from, such as psychology behind communities and crisis management. Quizzes are involved in each of the modules to check for your understanding of the content but to also give you the confidence you have developed your own skills and knowledge.A full course exploring multiple different subjects in an attempt to standardise the role of a community manager across all working business and setting types, with lots of knowledge and skills that can be transferred to any business setting looking after a community or customers online.

Make your product go viral and generate boatloads of money with the hottest Silicon Valley trend: product-led growth!Learn from a Silicon Valley veteran with 11 years experience in marketing for companies of all sizes including: Series A-D startups, bootstrapped startups, a Google accelerator startup, a Google venture-backed SaaS, Sony PlayStation, and more!Content includes case studies, actionable advice, gamification tips, growth tactics, marketing psychology, startup marketing, quizzes, real examples from my work history (including successful ads and campaigns) and much much more.Learn how to:Write emails to onboard new usersGenerate viral word-of-mouth for your product or startupGamify your UXOptimize your conversion metricsRe-design your product marketing to be product-ledFix holes in your marketing funnelSwitch from a sales-led to product-led funnelBuild habit formationPersuade people to try, buy, and keep using your productApply marketing psychologyWiden your top-of-funnelMarket like a Silicon Valley guru [growth hacking]Explode your app's install rateGet people talking about your product or startupGenerate revenue fasterApply best practices in product-led growthThis course is for: marketers, entrepreneurs, general managers, product managers, and others wanting to apply product-led growth to their business, B2B marketers and B2C marketers.Let's start getting you more users!Topics:SaaSSaaS MarketingSoftware MarketingApp MarketingGrowth Marketing ProductMobile App MarketingApps MarketingApp PromotionTech Marketing</

Are you a FMCG / CPC marketing manager and sometime feel like a digital dinosaur when it comes to marketing? Do you feel overwhelmed by technology and jargons everyone else seems to talk about? You tried many other courses only to end up learning how to click buttons on a social media platform or buy an advertising but without understanding the strategy behind it?You're in the right place. I will teach you how to THINK about marketing in a digital world. Especially if you come from traditional FMCG marketing. And, I promise, I will not bore you with endless videos on how to set up a Facebook page, I assume you know it already, plus there are many other courses here that are better than this.This course is divided into four sections: WHY, WHO, WHAT and WHERE.We will begin with the WHY as we discuss OBJECTIVES here. Why are we conducting a digital marketing campaign, and what do we hope to accomplish? Learn how the most relevant platforms like Facebook, YouTube, Google, TikTok, Linkedin, Twitter, look at setting objectives and the implications on what we can do on those platforms with marketing activities.Then, we will discuss WHO: the TARGET, or digital persona, and the digital journey. This work will serve as the foundation for subsequent content and touchpoint planning. In this section you will learn fundamental concepts in Digital marketing like Digital Journey and Marketing Funnel.Moreover you will learn about specific targeting activities, like re-marketing, precision marketing and custom audiences.Once we have a clear understanding of our primary audience, we will proceed to the WHAT, or the message or content of our communication campaign. Here, we will examine various examples of digital

BEST SELLER COURSE - Update: 2018.12.21 - English Closed-Captions Have Been Added To All Lectures!Student Review:⭐⭐⭐⭐⭐ 5 Star rating- July 2018Yes, it's excellent… Very good overview of - and training in - the DIRECT SELLING industry.Having been in this industry for over 32 years (part time, in addition to my Business Financial Consulting practice) - and having had the privilege of serving on the Board Of Directors of the industry's professional association for 4 years, representing Canada (ANMP[dot]com - the Association of Network Marketing Professionals) - I see this eCourse from IDSEI, and the accompanying CNM designation, as an important step - both in preparing Affiliates for their business success - and in raising the bar within the industry.Sincerely,Peter Arnold, CLU, CFC / Canada__________________________________________________________________Network marketing is one of the world’s most unique and profitable, yet misunderstood business models today. The beauty of network marketing is that anyone gets the chance to start without any experience, knowledge or education. Unfortunately, most people take this opportunity for granted, and they expect to magically get rich quick without working hard for it. While you can easily join any MLM company with no prior knowledge or skills, you need to quickly catch up with self-education in order to succeed.The top earners in today’s network marketing world are also the top learners. Yet, there are no network marketing degrees offered by business schools, and it’s not easy to find a good source to educate yourself as a new network marketer. In an effort to fill the education gap, a team of international network marketing experts got together in the US, and established IDSEI: the first International Direct Selling Institute . IDSEI has developed the

"Google اشتہارات میں مہارت حاصل کرنے کے لیے حتمی رہنما: مکمل کورس" میں خوش آمدید، جو بھی گوگل اشتہارات میں مہارت حاصل کرنے کے خواہاں ہیں ان کے لیے حتمی وسیلہ۔ یہ جامع کورس تمام مہارت کی سطحوں کے لیے ڈیزائن کیا گیا ہے، ابتدائیوں سے لے کر جدید مارکیٹرز تک، اور اس میں ہر وہ چیز شامل ہے جو آپ کو گوگل اشتہارات کی موثر مہمات بنانے، ان کا نظم کرنے اور بہتر بنانے کے لیے جاننے کی ضرورت ہے۔آپ کیا سیکھیں گے:گوگل اشتہارات کے بنیادی اصول: گوگل اشتہارات کی بنیادی باتوں کو سمجھیں، بشمول پلیٹ فارم کیسے کام کرتا ہے، مختلف قسم کی مہمات، اور کلیدی اصطلاحات۔اکاؤنٹ سیٹ اپ اور مینجمنٹ: آپ کے Google اشتہارات اکاؤنٹ کو ترتیب دینے، ترتیبات کو ترتیب دینے، اور متعدد مہمات کا نظم کرنے کے لیے مرحلہ وار ہدایات۔مطلوبہ الفاظ کی تحقیق اور حکمت عملی: کلیدی الفاظ کی مکمل تحقیق کرنے کا طریقہ سیکھیں، اپنی مہمات کے لیے بہترین مطلوبہ الفاظ کا انتخاب کریں، اور مطلوبہ الفاظ کی جیتنے والی حکمت عملی تیار کریں۔اشتہار کی تخلیق اور اصلاح: کلکس کو راغب کرنے والے زبردست اشتہارات لکھنے کے فن میں مہارت حاصل کریں، اور بہتر کارکردگی کے لیے اپنے اشتہارات کو بہتر بنانے کا طریقہ سیکھیں۔بولی لگانا اور بجٹ بنانا: بولی لگانے کی مختلف حکمت عملیوں کو دریافت کریں اور ایسے بجٹ کیسے ترتیب دیں جو آپ کی سرمایہ کاری پر زیادہ سے زیادہ منافع حاصل کریں۔اعلی درجے کی تکنیک: اپنی مہمات کو بہتر بنانے اور بہتر نتائج حاصل کرنے کے لیے دوبارہ مارکیٹنگ، سامعین کی ہدف بندی، اور A/B ٹیسٹنگ جیسی جدید خصوصیات میں غوطہ لگائیں۔کارکردگی سے باخبر رہنا اور تجزیات: اپنی مہم کی کارکردگی کو ٹریک کرنے، ڈیٹا کا تجزیہ کرنے، اور ڈیٹا پر مبنی فیصلے کرنے کے لیے گوگل اشتہارات اور گوگل تجزیات کو استعمال کرنے کا طریقہ سیکھیں۔ٹربل شوٹنگ اور بہترین پریکٹسز: آپ کی مہمات کے کامیاب ہونے کو یقینی بنانے کے لیے عام مسائل کو حل کرنے اور بہترین طریقوں کو لاگو کرنے کے لیے عملی تجاویز حاصل کریں۔کورس کی خصوصیات:ماہر اساتذہ: تجربہ کار Google Ads پیشہ ور افراد سے سیکھیں جو اپنی بصیرت اور عملی علم کا اشتراک کرتے ہیں۔<