SOLD OUT – How to Create An Event & Offer Continuing Ed

SummaryDigital marketing is the use of digital platforms such as the internet to deliver branded communication to potential consumers. It involves a wide range of different techniques which are aimed at promoting a brand and its benefits to an audience, in the same way that radio and TV marketing work, only through the internet. Social media marketing is a particular facet of digital marketing which has gained a lot of attention in recent years thanks to its potential impact.Social media is the name given to describe a website or application which allows users to create and share content with each other through the internet. Social media has become one of the most popular ways people spend their time online, with major platforms such as Facebook and others attracting millions of daily active users and forming a large percentage of total internet traffic.It’s the large audiences of social media sites, along with the features designed for creating and sharing content, that make them so appealing for marketers. A brand can use social media to boost its reach and engage with new audiences in new markets, increasing their overall brand awareness and bringing an increase in sales.With the fast growth of the internet and the fact that there are now billions of people online, digital and social media marketing have rapidly grown in significance. Today, these platforms can be used in a variety of different ways to improve the image of a brand and help a company to reach its target demographics. In the world of sports, digital and social media have been used to connect fans in their love of their favourite sports, teams and athletes. Sports marketers have also made the most of these platforms to appeal to sports fans and associate brands with major sports teams and sporting moments.Brands that want to stay ahead of the competition need to be able to adapt and pick up new techniques and ideas. Digital marketing is one of the biggest changes to the field of marketing in

What’s Included?Step By Step Video Guides – We will show you every step of the beacon setup process on video and explain it in a clear and easy to follow way. We make a breeze to follow along, giving you tips and tricks along the way.Beacons! Direct From The Manufacturer – Don’t pay $60 per month to re sellers. I will show you the best beacons starting at 10$ per unit and ZERO MONTHLY FEES OR ACTIVATION FEES.Exclusive Knowledge On How To Optimize Your Beacons – Its easy to optimize your beacon settings… once you understand how. We will tell you how they work and how that exactly effects the way you can set them up. Learn how to make a beacon last 3+ years on one watch battery and still operate at maximum effectiveness.Learn Everything About Beacons! – Not just how to set them up and use them. We will tell you how they work, where they evolved from, the science, and how that all effects you and your strategies.Open Your Targets Apps! – An absolute breakthrough in proximity marketing capability which has over double the click of the usual URL and text ads, and 5x the rate of a simple URL only. We will show you how to have your notification open your targets app and take them where you want. Learn how to open a Facebook Page or Profile, Instagram, Twitter, Youtube Video or Channel in their respective apps right from their notifications!35+ videos! Adding New Content Constantly – This course gives you the complete knowledge of how to set up proximity marketing beacons, where to buy the best ones, how to most effectively use them, how they work, advanced strategies, and more!An Insider Only Facebook Group – As the industry advances and new strategies are developed, be the first to hear about it

Google Grant Ads (also known as Adwords) are one of the absolute best digital promotion channels for charities and non-profits - Google provides a Grant of up to US$10,000 per month, which charities can spend on highly targeted digital ads. If a Google Grant Ad account is set up correctly and maintained well, it can drive highly engaged visitors and donors to your charity's site.However, many charities struggle to use their Google Grant Adwords Accounts correctly, and Google introduced new compliance rules in 2018 which have led to many charities losing their Grants.Maximise your Google Grant Adwords account, and learn a time-efficient technique for managing them, through this course from Digital Charity Lab.In this course, you will learn:How Google Adwords work, and their power as a digital marketing channelAbout the Google Grant and how to applyHow to correctly set up your Grant Adwords account3 key concepts that will help you understand Google Grant AdsHow to research which of your services and campaigns you can usefully promote through Google Ads, and how to prioritise your campaignsHow to write ad copy that makes searchers want to clickAbout Google's rules for Grant Adwords accounts, and how to stay compliant with themHow to fix a non-compliant accountHow to rescue a Google Grant Adwords account that's not performingSpecific skills and techniques that are crafted for non-profits and your particular business goals and challengesYou will get:Multiple articles and downloadable guidesA checklist and plan of action for keeping your account performingA checklist for fixing a non-compliant Google Grant accountTemplates for brainstorming Ad campaign ideas, and for creating a campaign planThis course

Learn How to Create a Road Map for Your Coaching or Consulting Business... So You Can Create the Business and Lifestyle You Desire.If your business is not where you'd like it to be, or you're ready for a change and you want to create a road map to help you get wherever you'd like to go, this course is for you.Whatever kind of business YOU'D like to have... I'd like to share with you a simple process you can use to get fiercely focused so you can create it.Not only will it help you make decisions every day about what you need to DO to get there, it will also set things up so the Universe can support you.I'm not going to get all woo-woo on you, but I will tell you when you get crystal clear on what you want, it changes EVERYTHING.And it ups-the-odds that you will actually get there... or perhaps get someplace even better!This process is simple, you can complete it in an afternoon, and on a couple sheets of paper.I'm going to give you... A fill-in-the-blank template (to make it easy to create your plan)Examples from 3 different Strategic Plans (so you know what goes in each section)A Sample Strategic Plan (so you know what a completed plan looks like)And I will walk you through a very simple 6-step process (so you can easily create your plan)You may be thinking, “A Strategic Plan… that sounds complicated… isn’t that something corporations do… do I really need one if it’s just me?”First of all, I’m not going to teach you how to do a traditional corporate Strategic Plan. You’re right, you don’t need THAT!I used to develop those plans when I worked in the corporate and non-profit sectors. They’re a ton of work, they’re pages and pages long, and they are NOT what you need as an independent coach or consultant.What I WILL teach you is a scaled down versi

For Students this Digital Marketing Course helps to clear basics. Starting from Email Marketing, Social Media Marketing, Ad Campaigning or Video Marketing all major sections of Digital Marketing I covered here. To boost ROI and SERP these marketing tricks are very useful. Professionals can also refer this Course for better visibility. SEO techniques are the key to success. Pay-Per-Click, Lead Generation like many core steps of Digital Marketing discuss over this Tutorial. On-page SEO to Off-page SEO every details you can get with this Course.Digital marketing is a way for businesses to promote their products and services using the internet and other digital tools. Instead of traditional advertising like billboards or TV commercials, companies use websites, social media, emails, and search engines to reach potential customers. For example, when you see an ad on Instagram or receive a special offer in your email, that's digital marketing at work. It helps businesses connect with people where they spend a lot of their time—online. This type of marketing can be very effective because it allows companies to target specific groups of people and track how well their ads are working.SEO, or Search Engine Optimization, is a way to help websites show up higher in search engine results like Google. There are several techniques that can improve a site’s chances of being found. One important method is using the right keywords, which are the words people type when looking for information. By placing these keywords in the website’s content, titles, and descriptions, it becomes easier for search engines to understand what the site is about. Another technique is to create quality content that is useful and engaging for visitors. This keeps people on the site longer and encourages them to return. Additionally, building links from other websites can also help boost a site’s reputation and ranking. Overall, using these SEO techniques can make a website more visible and attract more visitors.

This course will walk you through all the basics of Pay-Per-Click (PPC) advertising from its very definition down to the benefits, its relationship with Search Engine Marketing (SEM), the different components of PPC such as common paid search marketing terms, AD groups, Display Network, Quality Score, organization structure, billing models, Ad Auction, Keywords, text ads and expanded text ads, ad extension, targeting , a-b testing and more.